Brian Gracely

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Top Stories by Brian Gracely

[Disclosure: My current employer (Cisco) is a business/technology partner to both VMware and EMC] Earlier today VMware announced that they had acquired the assets, people and operations of online storage service Mozy from EMC. Almost immediately, the Twitterverse was calling out VMware for abandoning their current business model, primarily acting as a vendor, selling to Enterprise/Commercial businesses and Service Providers. Mozy currently operators as a Cloud Storage provider (to both consumers and small-business), so questions arose about whether this now put VMware in competition with their existing (or future) Service Provider customers. Considering how rapidly the IT landscape is changing, I had to step back and think about whether an action like this completely forces VMware to change their business model or if there were alternative ways to think about it. My ... (more)

Thoughts from VMworld 2011

Prior to VMworld, I jotted down some thoughts on areas that I wanted to explore during the week. As I stated then, it feels like we're at a point where there is going to be significant change in many segments of the IT industry. It was quite a busy week for me, as it was for most people: Recorded The Cloudcast (.NET) - Live - Eps.18 - vCloud and vCloud SecurityPart of a Silicon Angle "Cloud Realities" panel with Jay Fry (@jayfry3) and Matthew Lodge (@mathewlodge)Recorded the Daily Blogger Techminute for CiscoRecorded an Intel "Conversations in the Cloud" podcast with (@techallyso... (more)

What's the Killer App for Software Defined Networking?

Long, long ago, in a Data Center far, far away, I used to consider myself reasonably knowledgeable in the ways of networking. Somewhere on a dusty bookshelf or the bottom of a packing box is a remind that I once held Cisco CCIE #3077. And I was even once semi-knowledgeable about a significant transition from a function that was hardware-centric to one that led a revolution to software-centric productivity. But even as I spend more time trying to grasp  Software Defined Networking  (SDN), talking with some of the smartest people in the industry, I find myself still left with some ... (more)

Engineers Unplugged

Last summer, I was having lunch with my friend Amy Lewis (@CommsNinja) and we were discussing some ideas about how to better engage the Cloud Computing technology communities. As a whole, there is quite a bit of change happening in this space (technology, market dynamics, business models) and it can be difficult for people to keep up with all that's going on. I don't recall all the details of that lunch, but the central idea was that it would be interesting if we could capture the passion and insight that happens when technologists get together around a whiteboard and talk shop. ... (more)

The Changing Feel of VMware PEX

In my 20 years in the technology industry, I've found that there are three types of product/service strategy discussions that companies (vendors) have: "Our new product/tool will change the world." - Occasionally this happens, but more often that not it's just a feature that could be implemented on any existing platform. "Our new product delivers immediate value to customers and solves an existing (widespread) problem". Companies will typically pay money to solve problems, especially if it saves them money or unlocks a new market opportunity. Typically this creates a new market fo... (more)